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McDonald’s in crisis: can it fight off the Five Guys threat?

McDonald’s in crisis: can it fight off the Five Guys threat?

New British CEO Steve Easterbrook set to unveil turnaround plan to bring back lost customers and profits as rivals muscle in on burger market Last weekend Steve Easterbrook, the new British chief executive of McDonald’s and lifelong fan of the less-than-glamorous Watford Football Club, celebrated as his team secured promotion back to the Premier League […]

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